|Standard is proud to offer the finest import line in the business; Genuine Intermotor™ – our trusted import brand. The Intermotor™ brand of engine management parts has long been recognized as a leader in the import market abroad. Based in Europe, Intermotor™ is a basic manufacturer and renowned supplier to many import programs.
The Intermotor™ brand has built its reputation by engineering and distributing a full line of genuine import parts—parts that are unrivalled for quality, original look, fit, form and function, as well as coverage.
We have made the Genuine Intermotor™ brand available to the U.S. aftermarket to help Standard customers address their import needs in this complex and competitive market segment. As this market segment has grown, Standard has adapted to the market needs. The Intermotor™ line is a professional quality, competitively priced line meeting stringent look, fit, form and function criteria and includes every part number with an import nameplate for engine management and ignition wire sets.
Intermotor™ Marketing Plan
Standard brings a strong comprehensive support program targeting the counterman, installer and motorist including hi-impact dedicated import package along with trade advertising, in-store merchandising, promotions and collateral support material. Ask your Standard salesman for all the Intermotor™ details.
Intermotor™ is Import!.
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